Jerk in the Office: Etiquette for Coworking Bullpens

Coworking is the new hip way for freelancers, start-ups, and entrepreneurs to work together, under a single roof, at a relatively low cost. We think Wikipedia summed it up nicely – “the social gathering of a group of people who are still working independently, but…who are interested in the synergy that can happen from working with like-minded people in the same space.”

That sounds lovely, right? Strangers coming together to work, with fewer interruptions than they would face at home, right? No. This is a lie! While we love coworking spaces, we’ve recognized a trend: the jerk in the office. Whether man or woman, this person has designated himself or herself as the librarian, constantly shushing individuals or groups as soon as they begin talking. Um, hello it’s called a bullpen for a reason, get some headphones.

While we always try to be conscientious of our coworkers, communication is necessary to running a business. So, below we’ve decided to highlight a few of the best tips for functioning in your coworking space!

Get Use to the Noise

It is called a coworking space, not your private office. There’s a reason you chose to work out of a bullpen rather than at home. Whether it is too many distractions or keeping your work-life balance in check, the coworking space is more beneficial to you than working remote. So, if you feel yourself giving another coworker a dirty look just because they’re talking, get over it, they will probably be done soon.

We love iTunes too, but Use Headphones

People use many different strategies to get their work done. Some need music while others need headphones and complete silence. However, coworking spaces are not meant to be libraries, and listening to music is allowed, but we do recommend using headphones and avoid tapping, humming, and singing along. Let’s face it – that’s tremendously distracting. (P.S. If you see someone with headphones on, they could be in the zone, best bet is to avoid bothering them!)

Take Calls In Conference Rooms or the Break Room (if available)

Phone calls, skype calls, conference calls, and any other type of call should be done in a conference room, if available. If not, find a secluded space in your office and keep your voice down during the call because, remember, everyone can hear you…everyone.

Give a Nice Hello or Goodnight

A casual hello and have a good night are always great ways to befriend your coworkers. As the saying goes, kill them with kindness, and they will have nothing to hold against you besides the fact that you are trying to run your business. Plus, if you wanted to work in complete solitude, you could have stayed home. Coworking spaces are meant to be social and friendly atmospheres that can foster business relationships! Also, be interested in what other folks are working on. By socializing with your neighbor, you may even find opportunities to partner with them!

Coworking Spaces Rule!

To sum up…we love coworking spaces, it’s how we function! But, make sure you join a space that suits your working style or else you’ll just have to deal with whatever annoys you.

Interested in a few more statistics about coworking spaces? Check out Wix and Officevibe’s infographic below on the 11 Incredible Coworking Statistics That Will Make You Leave your Cubicle!

11 Incredible Coworking Statistics That Will Make You Leave Your Cubicle (Infographic)This infographic was crafted with love by Officevibe, the platform foremployee surveys

UPDATE: Net Neutrality News

Watching paint dry, or the grass grow could possibly be more exciting than learning about net neutrality. For all of you who don’t want to plod through the annals of the Internet like I did to learn about this topic, I’ll try to explain it simply.

What is Net Neutrality?

Currently, everyone is entitled to equal use of the Internet, whether it is for content creation or access. However, there are little to no regulations in place to ensure that cable companies don’t start charging you extra for the use of Facebook, Netflix, or YouTube. So, proponents of net neutrality argue that stronger regulations/ legislation would ensure that Internet service providers don’t restrict or filter the traffic. Sounds good, right?

No, very wrong. Who knows how the new legislation will work, or not work, or worse, be misused? Why bother fixing something that is not broken? Essentially, if net neutrality is put into the wrong hands, it could be used as a tool of Internet censorship or an invasion of privacy.

Breakdown of Net Neutrality

It’s about as exciting as a Nickelback song, but since we are a company based online, the topic is important to us! Here is a quick breakdown on the specifics of net neutrality:

Also called ‘network neutrality’ and ‘Internet neutrality’

  • Regulatory concept that eliminates any discrimination of transmission and access to content on the Internet.
  • Based on the principle that websites, which provide content and users who access this content are equal, and nobody should be given preferential treatment at the cost of others.
  • ESSENTIALLY – EVERYBODY GETS EQUAL ACCESS TO THE INTERNET

Ending Net Neutrality

If the government was to end net neutrality, it would essentially allow big companies to buy their way into the fast lane, leaving everyone else in the slow lane. Internet connections would plummet if you don’t foot the pricey bill and cable companies will have Washington D.C. in their back pocket.

Like John Oliver put it so eloquently, cable companies are like drug lords, they each stays to his or her own area and don’t compete with one another. So, on top of being a drug lord, they are also monopolies in their designated area, with little to no competition.

If you’re interested in voicing your opinion on net neutrality, visit www.fcc.gov/comments.

No Lie, Butt Kissing Hurts Your Digital Strategy: Why You Outsource a Rebrand

“Love thyself,” a simple quote that can be applied in both your personal life as well as your business life. However, you have to know when to let go of loving your outdated business model and moving on to bigger, more creative ways of branding.

Outsourcing a rebrand can be a touchy subject, but the benefits far outweigh the negatives. The unending request, to reinvent your business model and express who you are in external ways, can be daunting, especially for someone who has become comfortable. However, every so often a rebrand and fresh marketing plan are in order. This uncharted territory can be a little overwhelming, so be sure to outsource it to a company that has their finger on the pulse of the hottest upcoming trends. Outsourcing it to someone who is removed from your business can also be very beneficial.

Benefits of Outsourcing a Rebrand

When you outsource, you get access to marketing experts who are up-to-date on the hottest trends for the season/ year, something your company may not be too focused on. What also comes with outsourcing is a fresh perspective on your organization as a whole. Instead of continuously pigeonholing yourselves, an outsider can assist in freshening your brand so that it is in line with standard business practice and what your consumers are looking to connect with.

By assigning one person or even a small team of people, to deliver on all counts of your rebrand is an unreasonable task. This individual or group does not possess the skills needed to get the results you want, and they could be fearful of losing their job so they will hold back on making the drastic changes you may need. An objective point of view and fresh ideas are essential in rebranding. That’s the whole point of a rebrand—to try something new and different. The outside rebranding will be able to give you an objective perspective on knowledge of the latest marketing innovations and techniques. You will get the most bang for your buck by outsourcing your rebranding.

Just Outsource It, Yo

Daunting. Expensive. Time-consuming. These are all adjectives we’ve encountered when we talk to companies about rebranding. We understand, from an inside perspective that you may not recognize all the roads and side streets you have to go down and the loops you have to go through to rebrand successfully. However, we, the specialist, don’t see a rebrand as daunting – we see it as an opportunity. It is an opportunity to help a company reach their next level, a way for them to improve their customer retention and brand image. We’ve talked at length about the ways to tell it is time for a rebrand, or even how to define your brand. However, now, the focus is on the importance of outsourcing your rebranding process to a professional. If you want help, ask us! We love doing what you don’t want to do!