Are you a fan of Instagram’s newly unleashed logo design?
Because we aren’t. (Hey, just being honest!)
Don’t get us wrong, we LOVE Instagram as a platform and this redesign does not change that. BUT, an app icon design is absolutely mission critical to branding and customer perception, and for a company that promotes a passion for the beautiful things in life, this design is surprisingly… unexpected.
The company’s official blog release states…
“The Instagram community has evolved over the past five years from a place to share filtered photos to so much more — a global community of interests sharing more than 80 million photos and videos every day. Our updated look reflects how vibrant and diverse your storytelling has become.”
Pretty soon after this announcement, the Internet went a little crazy with a lot of displeased feelings. And, rightfully so in our minds — the company presented a video on how they narrowed things down before selecting the new design, and just about every other design would have been better than what they went with.
Paste Magazine shares 20 of the best unchosen designs:
SIGH. What could have been…
Which design would you have chosen for Instagram’s new logo? Or, are you stoked about the redesign? Let us know below in the comments – we’d love to hear from you!